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	<title>Web Trends Nigeria &#187; Possicon</title>
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	<link>http://webtrendsng.com/blog</link>
	<description>...shaping the future of Internet usage in Nigeria!</description>
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		<title>Lovebase.com a top Nigerian Dating site becomes profitable</title>
		<link>http://webtrendsng.com/blog/lovebase-com-a-top-nigerian-dating-site-becomes-profitable/</link>
		<comments>http://webtrendsng.com/blog/lovebase-com-a-top-nigerian-dating-site-becomes-profitable/#comments</comments>
		<pubDate>Fri, 30 Jul 2010 10:59:56 +0000</pubDate>
		<dc:creator>Possicon</dc:creator>
				<category><![CDATA[Africa]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Interview]]></category>
		<category><![CDATA[Site Review]]></category>
		<category><![CDATA[Startups]]></category>

		<guid isPermaLink="false">http://webtrendsng.com/blog/?p=1628</guid>
		<description><![CDATA[
Lovebase.com is formally alarena.com a top Nigerian dating site with over 60,000 members and growing, turned positive. We got this tip-off from the founder Simdul Shagaya in our recent interview we conducted with him.
How it works
You sign up on the site with the basic information you wish to be recognized on the site, and activate [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://webtrendsng.com/blog/wp-content/uploads/2010/07/love_base_logo.png"><img class="alignnone size-full wp-image-1629" title="love_base_logo" src="http://webtrendsng.com/blog/wp-content/uploads/2010/07/love_base_logo.png" alt="love_base_logo" width="212" height="78" /></a></p>
<p><a href="http://Lovebase.com" target="_blank">Lovebase.com</a> is formally alarena.com a top Nigerian dating site with over 60,000 members and growing, turned positive. We got this tip-off from the founder Simdul Shagaya in our recent interview we conducted with him.</p>
<p><strong>How it works</strong></p>
<p>You sign up on the site with the basic information you wish to be recognized on the site, and activate via your email.</p>
<p>To get people of interest, you can use its search function which allows you to specify whether you need male or female and the age grade, location and users with picture.</p>
<p><strong>A New Deal?</strong></p>
<p>Yea! We asked the founder of the reason for the change of name and he said; “<em>The name change happened for several reasons. One was to have the brand appeal to a greater population of Nigerians in terms of ethnicity and age. As you know, Alarena means matchmaker in Yoruba. The brand now addresses an ethnically wider and younger crowd that may be looking for casual relationships in addition to those seeking marriage</em>”.</p>
<p>The design is sleek and aesthetic, a world-class and web 2.0 compatible website. It’s really one of the top Nigerian sites with powerful user-experience.</p>
<p>The site also has a dedicated line 080-66-33-22-99 for customer support.</p>
<p><strong>The Real Deal</strong></p>
<p>The site has two options; premium and free membership. With premium membership, user get message from serious people and reduces spam. You can actually upload your picture to increase relevance. On the other hand, the free membership allows people to use the site for free!</p>
<p><strong>Business Model</strong></p>
<p>The site has seen considerable number of people making payment for the premium service. With this, the site has been able to sustain itself, innovate and reach broader audience. The model adopted by this site is Subscription model under Web Business Model structure.</p>
<p><strong>Downside</strong></p>
<p>The site can leverage the power of social media to reach far more audience as we now have more than 1.6 million Nigerians on Facebook.  Integration with Facebook will do the site good and help users find match faster and better.</p>
<p>Also understanding that mobile has more penetration than computer, a mobile site and SMS alert will help users get result faster and make them stick to the site, eventually increasing word-of-mouth.</p>
<p>Have you used this site before? How was it?</p>
<p>visit: <a href="http://lovebase.com/" target="_blank">Lovebase.com</a></p>
<p align="left"><a class="tt" href="http://twitter.com/home/?status=Lovebase.com+a+top+Nigerian+Dating+site+becomes+profitable+http://wq6mc.th8.us" title="Post to Twitter"><img class="nothumb" src="http://webtrendsng.com/blog/wp-content/plugins/tweet-this/icons/tt-twitter.png" alt="Post to Twitter" border="0" /></a> <a class="tt" href="http://twitter.com/home/?status=Lovebase.com+a+top+Nigerian+Dating+site+becomes+profitable+http://wq6mc.th8.us" title="Post to Twitter">Tweet This Post</a></p>]]></content:encoded>
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		</item>
		<item>
		<title>My Startup Story &#8211; Godwin Noah</title>
		<link>http://webtrendsng.com/blog/my-startup-story-godwin-noah/</link>
		<comments>http://webtrendsng.com/blog/my-startup-story-godwin-noah/#comments</comments>
		<pubDate>Fri, 30 Jul 2010 08:11:50 +0000</pubDate>
		<dc:creator>Possicon</dc:creator>
				<category><![CDATA[Africa]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Interview]]></category>
		<category><![CDATA[Startup Story]]></category>
		<category><![CDATA[Startups]]></category>

		<guid isPermaLink="false">http://webtrendsng.com/blog/?p=1622</guid>
		<description><![CDATA[I can categorically say that; personally am inspired by various stories shared by Nigerian technopreneurs via this platform in the last couple of weeks, today we&#8217;ll be sharing with you,a very inspiring story of an innovative Nigeria that has indeed revolutionized his sub-sector. Godwin Noah is the founder of bbnsms.com a mobile solution company based [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://webtrendsng.com/blog/wp-content/uploads/2010/07/white_light_me.jpg"><img class="alignnone size-medium wp-image-1623" title="white_light_me" src="http://webtrendsng.com/blog/wp-content/uploads/2010/07/white_light_me-225x300.jpg" alt="white_light_me" width="225" height="300" /></a>I can categorically say that; personally am inspired by various <a href="http://webtrendsng.com/blog/category/startup-story/" target="_blank">stories shared</a> by Nigerian technopreneurs via this platform in the last couple of weeks, today we&#8217;ll be sharing with you,a very inspiring story of an innovative Nigeria that has indeed revolutionized his sub-sector. Godwin Noah is the founder of bbnsms.com a mobile solution company based in Surulere, Lagos. Enjoy the ride as he takes us through his journey so far!<br />
<break/><br />
<strong>Godwin Noah</strong> is the revolutionary CEO of Browser Based Nigeria (BBN) Limited. A company that had started with a passion to revolutionize business processes and people. He started the company, now over two years old, in a small corner of his mother&#8217;s tailoring shop in Satellite Town, Lagos, Nigeria.</p>
<p>He has had passion for entertainment, multimedia, sciences and computers. What drives him is the passion to understand the &#8216;HOW&#8217; of any &#8216;WHAT&#8217; he finds interesting.</p>
<p>He would usually say his career life had started breathing as early as age seven (7) when he started exploring his environment, skill sets and finding out how things work. But the business in his career was not till January 2008 when his computer skills needed the energy to cause that revolution in businesses and people.</p>
<p>From a poor family he also needed to revolve, financing a business, like most Nigerian startups, was as much of a challenge as securing a good job or a bank loan. Godwin has used a laptop without a flex.</p>
<p>To finance his start-up he got a job as Software Developer while simultaneously running his Business Administration course with the University of Lagos Distant Learning Institute. He grew within a short period of six months to become Head of the software department at Oak Computers Limited and continued for an additional one year before resigning to fully concentrate on the business of his business which had already kicked of operating 100% online.</p>
<p>In January 2009, we secured our first small office in Satellite Town, Lagos with a very loudly designed BBN Place official website to back it up because we&#8217;re actually an internet company. Through same year we&#8217;ve been through challenges ranging from business financing and relevant manpower acquisition to development and implementation of policies to check scammers and even hackers&#8217; activities.</p>
<p>The key factor that has helped BBN to grow fast is that we started up by identifying a product with a ready market. We were not the pioneers in our business but, I believe, we are the revolutionist. We developed and adopted internet marketing strategies within our financial limits that challenged the industry, increased our popularity and sales within a short period. And, today, some of our competition have adopted a minified version of same strategy &#8211; For six consecutive months We sponsored five free sms daily for all our subscribers. This amongst others increased our growth quotient.</p>
<p>When you ask if it&#8217;s really possible to succeed as a startup in this country; I&#8217;ll prefer to &#8220;Nigerianly&#8221; reply with a question: Did I really succeed in this country as a startup?</p>
<p>It only requires a stronger passion and will-power.</p>
<p>Technology businesses in Nigeria, is in its cradle days. The Chinese economy for Instance is a highly industrialized one, because they woke up to Industrialization. India woke up to Information Technology and likewise Nigeria. So if by tech business, you mean Information technology business. You may quote me right that Info tech training institutions like NIIT, APTECH and New Horizon are the most subscribed in Nigeria and by Nigerian youths &#8211; The future leaders.</p>
<p align="left"><a class="tt" href="http://twitter.com/home/?status=My+Startup+Story+--+Godwin+Noah+http://axti8.th8.us" title="Post to Twitter"><img class="nothumb" src="http://webtrendsng.com/blog/wp-content/plugins/tweet-this/icons/tt-twitter.png" alt="Post to Twitter" border="0" /></a> <a class="tt" href="http://twitter.com/home/?status=My+Startup+Story+--+Godwin+Noah+http://axti8.th8.us" title="Post to Twitter">Tweet This Post</a></p>]]></content:encoded>
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		<item>
		<title>Interview with Emmanuel Okoegwale &#8211; Organizer MobiFest2010</title>
		<link>http://webtrendsng.com/blog/interview-with-emmanuel-okoegwale-organizer-mobifest2010/</link>
		<comments>http://webtrendsng.com/blog/interview-with-emmanuel-okoegwale-organizer-mobifest2010/#comments</comments>
		<pubDate>Wed, 28 Jul 2010 16:34:54 +0000</pubDate>
		<dc:creator>Possicon</dc:creator>
				<category><![CDATA[Africa]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Interview]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Mobile Web]]></category>

		<guid isPermaLink="false">http://webtrendsng.com/blog/?p=1617</guid>
		<description><![CDATA[
Emmanuel is the Principal Consultant at MobileMoneyAfrica and a leading mobile commerce on the Africa space. We asked couple of questions regarding the upcoming event MobiFest2010 of which we are partner; these question can shed light on some of the questions you might want to ask, go through and endeavor to ask more in the [...]]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://webtrendsng.com/blog/wp-content/uploads/2010/07/emmanuel.jpg"><img class="alignnone size-medium wp-image-1619" title="emmanuel" src="http://webtrendsng.com/blog/wp-content/uploads/2010/07/emmanuel-247x300.jpg" alt="emmanuel" width="247" height="300" /></a></strong></p>
<p>Emmanuel is the Principal Consultant at MobileMoneyAfrica and a leading mobile commerce on the Africa space. We asked couple of questions regarding the <a href="http://webtrendsng.com//blog/web-trends-nigeria-partners-mobile-money-africa-for-mobifest2010">upcoming event MobiFest2010</a> of which we are partner; these question can shed light on some of the questions you might want to ask, go through and endeavor to ask more in the comment section below.<br />
<break/><br />
<strong>WTN: What is mobiFest2010 About?</strong></p>
<p><strong>Emmanuel: </strong>MobiFEST  is <span id="lw_1280330916_0" style="cursor: pointer; background: none repeat scroll 0% 0% transparent;">Nigeria</span>’s first mobile  apps, contents and devices<br />
conference and exhibition. It will hold in  the heart of the <span id="lw_1280330916_1">Nigerian<br />
youth  market</span> in the Yaba axis of Lagos, targeting  students from<br />
about  five higher institutions. MobiFEST was conceived to accelerate<br />
mobile  apps development focusing on areas of strong compelling need<br />
across  all areas of human endeavors   in Nigeria.It will be hosted at<br />
the <span id="lw_1280330916_2" style="border-bottom: 2px dotted #366388; cursor: pointer;">University of Lagos</span>.</p>
<p><strong>WTN: </strong><strong>How  will it impact Nigerian <span id="lw_1280330916_3" style="border-bottom: 2px dotted #366388; cursor: pointer;">mobile  market</span>?</strong></p>
<p><strong>Emmanuel: </strong>Immediately what we are looking at is a Nation  wide buzz on mobile apps and how it can be leveraged to address some  developmental challenges<br />
in Nigeria.When this has been achieved,the  next stage is to commence<br />
development efforts in making this a  reality.</p>
<p><strong>WTN: From the developer’s perspective… what should we expect?</strong></p>
<p><strong>Emmanuel: </strong>Basically,  we want the event to be a launch pad for Nigerian<br />
developers to gain  a share of the market. Nigerians are very<br />
intelligent people.  However, it is important to note that  abilities<br />
are limited where  there are no opportunities. My expectation is that<br />
the <span id="lw_1280330916_4" style="border-bottom: 2px dotted #366388; cursor: pointer;">mobile network operators</span> and device manufacturers active in the<br />
mobile landscape in Nigeria  will consider setting up an innovation lab<br />
in Nigeria where Young  mobiprenuers can develop their ideas. Such a<br />
lab can be housed in one  of our universities to create a hub for a<br />
thriving mobile apps <span id="lw_1280330916_5">developer community</span>.</p>
<p><strong>WTN: </strong><strong>What  should we expect from the business perspective too?</strong></p>
<p><strong>Emmanuel: </strong>If new  innovative services are successfully launched and it becomes<br />
commercial  success, then those players will reap the benefit of such<br />
efforts. If  we have More Nigerians striving to become the likes of<br />
Alexandre  Amosu, Chika Nwobi, Goke Akinboro in their own<br />
communities,then we  are on our way to launching a Nigerian Renaissance<br />
via the mobile  technology.</p>
<p><strong>WTN: </strong><strong>Looking at the speakers they are such  movers in the industry, is there going to be a kind of synergy  between budding technopreneurs and the established players?</strong></p>
<p><strong>Emmanuel: </strong>The  essence of bringing the established players like you rightly<br />
noted,is  to bridge the gap and learn from them.The disconnection<br />
between  these two groups is the reason for the limited growth in that<br />
sector. We  need to come together,share experiences and forge a way<br />
forward.</p>
<p><strong>WTN: </strong><strong>In  the mail we got, top mobile brands are coming to look at innovations   worth investing in, what’s your advice to our <span id="lw_1280330916_6" style="border-bottom: 2px dotted #366388; cursor: pointer;">mobile developers</span>?</strong></p>
<p><strong>Emmanuel: </strong>Apart  from top Brands, some enterprenuers are actively seeking out<br />
young  developers to explore outsourcing developmental jobs from EU /<br />
North  America.While it will be great to attract these scouts,my advice<br />
is,present  or showcase what you have and where you are. Dont  hurry  to<br />
complete  your developments only to get it wrong. Be proud of your<br />
efforts and  show is as it is,even if it is still at conceptual<br />
stage. You may not  just know who will be interested at that stage.</p>
<p><strong>WTN: </strong><strong>Looking  forward, what chapter will this event open, will it be an annual  event?</strong></p>
<p><strong>Emmanuel: </strong>It will give us the ability to measure what is out  there. Measure the efforts,understand the short falls in terms of  resources and what is<br />
needed to move forward.It is my sincere believe  that this humble<br />
efforts will open a new vista for Nigeria  developers as we celebrate<br />
the 9th year of GSM in Nigeria and  hopefully, we may get our version<br />
of mobile Monday and maybe, an  innovation lab to make all these dreams<br />
a reality. It will be an  annual event and we hope to replicate it<br />
across the geo-political  zones in Nigeria.</p>
<p>Thank you.</p>
<p align="left"><a class="tt" href="http://twitter.com/home/?status=Interview+with+Emmanuel+Okoegwale+--+Organizer+MobiFest2010+http://bo7ry.th8.us" title="Post to Twitter"><img class="nothumb" src="http://webtrendsng.com/blog/wp-content/plugins/tweet-this/icons/tt-twitter.png" alt="Post to Twitter" border="0" /></a> <a class="tt" href="http://twitter.com/home/?status=Interview+with+Emmanuel+Okoegwale+--+Organizer+MobiFest2010+http://bo7ry.th8.us" title="Post to Twitter">Tweet This Post</a></p>]]></content:encoded>
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		<item>
		<title>Interview with Daniel Emeka &#8216;Da-vinci&#8217; &#8211; Creative Genius</title>
		<link>http://webtrendsng.com/blog/interview-with-daniel-emeka-da-vinci-creative-genius/</link>
		<comments>http://webtrendsng.com/blog/interview-with-daniel-emeka-da-vinci-creative-genius/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 12:20:25 +0000</pubDate>
		<dc:creator>Possicon</dc:creator>
				<category><![CDATA[Africa]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Interview]]></category>

		<guid isPermaLink="false">http://webtrendsng.com/blog/?p=1601</guid>
		<description><![CDATA[In our continue effort to showcase young Nigerians doing great stuff, we keep discovering more talents than we&#8217;d expected. We got in touch with this young, energetic and creative guy, Daniel Emeka, popularly called &#8220;Da vinci&#8221;.  He&#8217;s a digital art expert, with message-drive illustrations&#8230; I must emphasize, this guy is world class. Let&#8217;s go on [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;"><a href="http://webtrendsng.com/blog/wp-content/uploads/2010/07/17452_1367612469484_1206862971_1113658_4878154_n.jpg"><img class="size-medium wp-image-1605 alignleft" title="17452_1367612469484_1206862971_1113658_4878154_n" src="http://webtrendsng.com/blog/wp-content/uploads/2010/07/17452_1367612469484_1206862971_1113658_4878154_n-225x300.jpg" alt="17452_1367612469484_1206862971_1113658_4878154_n" width="225" height="300" /></a>In our continue effort to showcase young Nigerians doing great stuff, we keep discovering more talents than we&#8217;d expected. We got in touch with this young, energetic and creative guy, Daniel Emeka, popularly called &#8220;Da vinci&#8221;.  He&#8217;s a digital art expert, with message-drive illustrations&#8230; I must emphasize, this guy is world class. Let&#8217;s go on a journey to his world&#8230;</p>
<p><break/><br />
<strong><br />
WTN: Let’s meet you </strong></p>
<p><strong>Daniel: </strong>My name is Daniel Emeka, a 22 year old graphic designer/digital artist, a proud Nigerian and the vision bearer of DANIZCONCEPT</p>
<p><strong>WTN: What inspired you to go into design and when did you start?</strong></p>
<p><strong>Daniel:</strong> I got into design to evoke an emotion and also cause a reaction in the minds and hearts of people. That&#8217;s what makes it interesting, I started designing in 2007.</p>
<p><strong>WTN: Your designs are message-driven, what drives you to developing concepts for your designs?</strong></p>
<p><strong>Daniel: </strong>Love for arts and the beauty of the world I would say is really what drives the message in my art<strong>. </strong>When deep messages pop in my head I jot down and meditate on the idea before I start designing <strong> </strong></p>
<p><strong> </strong></p>
<p><strong>WTN: How has the market been so far in Nigeria?</strong></p>
<p><strong>Daniel: </strong>The market is getting tougher everyday because of the emergence of new talented graphic designers. Access to the internet has really helped the growth of graphic designers that it is becoming hard to make a choice out of a lot of us.</p>
<p>But only a few of us have carved out niches for ourselves in-order for clients to differentiate each designer’s quality i.e: There are different kinds of graphic design skills, namely: Visual art, page layout, interface design and typography.</p>
<p><a href="../wp-content/uploads/2010/07/hope.jpg"><img title="hope" src="../wp-content/uploads/2010/07/hope-222x300.jpg" alt="hope" width="222" height="300" /></a></p>
<p><strong>WTN: What are the challenges you face as a designer?</strong></p>
<p><strong>Daniel: </strong>Challenges exist everywhere and in different ways but to me, my biggest challenge as a designer is poor acceptance in the corporate world. It is really annoying that they give credits of branding, advertising ads, collateral designs to their marketing executives instead of the graphic designer. Why can&#8217;t each company have a creative director the same way they have marketing executives or something&#8230; just my opinion.<strong> </strong></p>
<p><strong> </strong></p>
<p><strong>WTN: Can we really draw a line between web designer and graphic designers?</strong></p>
<p><strong>Daniel: </strong>Even if we do, the line is so thin, that it will soon be a criterion to be able to do web design as a graphic designer. The best websites in the world are done by graphic designers’; the only problem is that some of us (me inclusive) are either worked up or too lazy to study some little programming. That aside, there is really no difference.</p>
<p><strong>WTN: Tell us more about Naija Design Challenge?</strong></p>
<p><strong>Daniel: </strong>Yeah, it’s a project that I and David Osaige is working on. We really want to show the world that there are talents in abundance when it comes to graphic design here in Nigeria.</p>
<p>We will be posting more info on our Facebook page, but for now we are still sealing our lips on some details. Not to worry, it will be BIG!</p>
<p><a href="http://webtrendsng.com/blog/wp-content/uploads/2010/07/33413_1561197348985_1206862971_1622409_2289799_n.jpg"><img class="alignnone size-medium wp-image-1603" title="33413_1561197348985_1206862971_1622409_2289799_n" src="http://webtrendsng.com/blog/wp-content/uploads/2010/07/33413_1561197348985_1206862971_1622409_2289799_n-300x225.jpg" alt="33413_1561197348985_1206862971_1622409_2289799_n" width="300" height="225" /></a></p>
<p><strong>WTN: Which other project(s) are you currently working on?</strong></p>
<p><strong>Daniel: </strong>Nothing serious just improving my skills, and praying to God to be better with each passing day</p>
<p><strong> </strong></p>
<p><strong>WTN: What is your view of the creative design market in Nigeria?</strong></p>
<p><strong>Daniel: </strong>Number one is we are not being supported at all. Not just from only the government but the corporate firms too. The second issue is, we keep hearing complains of &#8220;we are too creative to the general public&#8221;, or our clients are too archaic. Until that is tackled, I doubt we will be able to grab international recognitions like, Cannes, Pencil, Grammys, Mobo&#8217;s, Oscar&#8217;s  etc.</p>
<p><strong>WTN: In the global/world scale, where do you place Nigerian designs in terms of design professionalism?</strong></p>
<p><strong>Daniel: </strong>hmmm on the global scale we are not there yet, but we are getting there, but here in Africa, maybe the best after South Africa.<strong> </strong></p>
<p><strong> </strong></p>
<p><strong>WTN: What’s your view about web/internet market in Nigeria?</strong></p>
<p><strong>Daniel: </strong>It is a very large, lucrative and effective market. There is a wide space for anybody to play with and Nigerians are taking full advantage of it. And there are still a lot of places to explore but we are definitely going in the right direction</p>
<p><strong>WTN: What&#8217;s your view on digital art in Nigeria?</strong></p>
<p><strong>Daniel:</strong> Digital art here in Nigeria has not yet gained its ground mostly because most of our schools are yet to embrace it into their curricular. The few of us that practice such art are either self trained or trained outside the shores of this country.</p>
<p><a href="http://webtrendsng.com/blog/wp-content/uploads/2010/07/4620884985_9e4ee24dee.jpg"><img class="alignnone size-medium wp-image-1606" title="4620884985_9e4ee24dee" src="http://webtrendsng.com/blog/wp-content/uploads/2010/07/4620884985_9e4ee24dee-300x212.jpg" alt="4620884985_9e4ee24dee" width="300" height="212" /></a></p>
<p><strong>WTN: What words do you have for upcoming designers?</strong></p>
<p><strong>Daniel: </strong>BE YOURSELF!!! Do not ever try to be like Daniel or any other designer<strong>. </strong></p>
<p>After learning the basics, try and build your own style of art and improve on it.</p>
<p>And lastly, its all about self expression, but remember you do not owe it to yourself alone but to everybody looking at your design. Accept critiques, good or bad, but do not let them kill your zeal or put you on a comfort zone because it could kill your talent faster than you imagine.</p>
<p>Connect with Daniel on Facebook <a href="http://www.facebook.com/profile.php?id=1206862971" target="_blank">here</a>.</p>
<p>View His design works <a href="http://www.flickr.com/photos/31033385@N02/" target="_blank">here</a></p>
<p align="left"><a class="tt" href="http://twitter.com/home/?status=Interview+with+Daniel+Emeka+%27%3BDa-vinci%27+--+Creative+Genius+http://bkekm.th8.us" title="Post to Twitter"><img class="nothumb" src="http://webtrendsng.com/blog/wp-content/plugins/tweet-this/icons/tt-twitter.png" alt="Post to Twitter" border="0" /></a> <a class="tt" href="http://twitter.com/home/?status=Interview+with+Daniel+Emeka+%27%3BDa-vinci%27+--+Creative+Genius+http://bkekm.th8.us" title="Post to Twitter">Tweet This Post</a></p>]]></content:encoded>
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		<title>Web Trends Nigeria partners Mobile Money Africa for Mobifest2010</title>
		<link>http://webtrendsng.com/blog/web-trends-nigeria-partners-mobile-money-africa-for-mobifest2010/</link>
		<comments>http://webtrendsng.com/blog/web-trends-nigeria-partners-mobile-money-africa-for-mobifest2010/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 08:42:56 +0000</pubDate>
		<dc:creator>Possicon</dc:creator>
				<category><![CDATA[Advertisement]]></category>
		<category><![CDATA[Africa]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://webtrendsng.com/blog/?p=1602</guid>
		<description><![CDATA[Tagged: Reaching the M-Generation. It’s a two-day event targeted at mobile application development and innovations. The event will bring together thought-leaders in mobile technology industry. The event aligns with our continuous effort to seek and showcase development and innovation in the Nigerian technology space, hence our interest in supporting this event.
The focus of the event;

Independent [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Tagged: </strong><strong>Reaching the M-Generation. </strong>It’s a two-day event targeted at mobile application development and innovations. The event will bring together thought-leaders in mobile technology industry. The event aligns with our continuous effort to seek and showcase development and innovation in the Nigerian technology space, hence our interest in supporting this event.</p>
<p><strong>The focus of the event;</strong></p>
<ul>
<li>Independent mobile application developers / vendors.</li>
<li>Device manufacturers.</li>
<li>Content providers.</li>
<li>Integrators and Aggregators.</li>
<li>SMS services providers.</li>
<li>Location based services.</li>
</ul>
<p><strong>Speakers</strong></p>
<ul>
<li>Idaresit Abasiama: FaceBook local partner -WildFusion Nig Ltd.</li>
<li>Akin Naptal – MobileWorld</li>
<li>Tim Akinbo – Timobjects Nigeria.</li>
<li>Paulette Erijo – Letche tech Ltd</li>
<li>Yomi Adegboroye – Mobility Nigeria.</li>
<li>Bimbo Adewole – MobileCV Nigeria.</li>
<li>Onanuga Tosin – Mobilexectera</li>
<li>Goke Akinboro – Cellullant Nigeria.</li>
<li>Jide Akindele – MMIT</li>
<li>Dayo Adefila – Insight communications Ltd</li>
<li>Femi Adeagbo – SaveMy Contacts</li>
<li>Chika Nwobi – MTECH</li>
<li>Samuel Legunsen – Sony digital EU.</li>
<li>Kofi Oroh – Mobitronics Nigeria Ltd</li>
</ul>
<p><strong><br />
Other Event line up is;</strong></p>
<p><strong>Developers Hub</strong></p>
<p>Developers’ hub is an “event within an event” at Mobifest 2010 that will present a unique opportunity to tap into local resources that is available in Nigeria and connect with young innovative players that are striving to enter the mobile applications market.<br />
The developers’ hub Showcase at Mobifest is an area on the show floor dedicated to young innovators demonstrating and displaying their innovative mobile applications.</p>
<p><strong>Who should attend?</strong></p>
<p>Marketing and communication agencies that needs to understand the growing importance of mobile applications to their industry.<br />
Financial, Insurance Institutions and Micro finance Banks seeking for cost effective mobile Banking and financial solutions.<br />
Religious,NGO and Government agencies seeking new innovative channels to engage the citizens.<br />
Application developers interested in staying current on the latest developments from the largest platforms.<br />
Content providers seeking new, directed networking opportunities.<br />
Operators who want to find that next cutting edge app that will help attract and retain customers.<br />
Device makers and platform owners trying to recruit the best app developers.</p>
<p>Mobifest 2010, will be the largest event focused exclusively on the mobile applications ecosystem and will attracts thousands of mobile product enthusiasts looking to discover the latest developments and hottest products for different industry segments.</p>
<p>If you have an innovation you are currently working on, try to package it better as Nokia and Samsung will be available on ground to demo your products for possible investment/sponsorship.</p>
<p><strong>Date:</strong> 17<sup>th</sup> – 18<sup>th</sup> August 2010<br />
<strong>Venue:</strong> University of Lagos Auditorium, Akoka Yaba, Lagos.</p>
<p>So what are you waiting for, thick your calendar and get ready for the day!</p>
<p>Read more <a href="http://mobilemoneyafrica.com/mobifest2010" target="_blank">here</a></p>
<p>Join the Facebook page <a href="http://webtrendsng.com//blog/web-trends-nigeria-partners-mobile-money-africa-for-mobifest2010" target="_blank">here</a>.</p>
<p><strong> </strong></p>
<p><strong> </strong></p>
<p><strong> </strong></p>
<p><strong> </strong></p>
<p align="left"><a class="tt" href="http://twitter.com/home/?status=Web+Trends+Nigeria+partners+Mobile+Money+Africa+for+Mobifest2010+http://42dta.th8.us" title="Post to Twitter"><img class="nothumb" src="http://webtrendsng.com/blog/wp-content/plugins/tweet-this/icons/tt-twitter.png" alt="Post to Twitter" border="0" /></a> <a class="tt" href="http://twitter.com/home/?status=Web+Trends+Nigeria+partners+Mobile+Money+Africa+for+Mobifest2010+http://42dta.th8.us" title="Post to Twitter">Tweet This Post</a></p>]]></content:encoded>
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		<title>Nigerian postcodes now accessible online</title>
		<link>http://webtrendsng.com/blog/nigerian-postcodes-now-accessible-online/</link>
		<comments>http://webtrendsng.com/blog/nigerian-postcodes-now-accessible-online/#comments</comments>
		<pubDate>Fri, 23 Jul 2010 12:21:55 +0000</pubDate>
		<dc:creator>Possicon</dc:creator>
				<category><![CDATA[Africa]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Nigeria]]></category>

		<guid isPermaLink="false">http://webtrendsng.com/blog/?p=1595</guid>
		<description><![CDATA[Imagine filling a form online and you are asked to enter your postcode, what do you fill in?
In the early days I used 23401 which is for a town in the US, somehow the sites accepted the code and took it to be a US based user.
To easily target people with information and serve Nigerian [...]]]></description>
			<content:encoded><![CDATA[<p>Imagine filling a form online and you are asked to enter your postcode, what do you fill in?</p>
<p>In the early days I used 23401 which is for a town in the US, somehow the sites accepted the code and took it to be a US based user.</p>
<p>To easily target people with information and serve Nigerian internet users better, it is of great importance that we have these codes in accessible format&#8230; now here comes the solution!</p>
<p><a href="http://www.timakinbo.com/" target="_blank">Tim Akinbo</a>, one of Nigeria&#8217;s brilliant programmer has solved the problem and make the data available online.</p>
<p>It&#8217;s currently hosted on Google Fusion Lab, you can test it out <a href="http://tables.googlelabs.com/DataSource?dsrcid=220949" target="_blank">here</a>.</p>
<p align="left"><a class="tt" href="http://twitter.com/home/?status=Nigerian+postcodes+now+accessible+online+http://xkf64.th8.us" title="Post to Twitter"><img class="nothumb" src="http://webtrendsng.com/blog/wp-content/plugins/tweet-this/icons/tt-twitter.png" alt="Post to Twitter" border="0" /></a> <a class="tt" href="http://twitter.com/home/?status=Nigerian+postcodes+now+accessible+online+http://xkf64.th8.us" title="Post to Twitter">Tweet This Post</a></p>]]></content:encoded>
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		<title>My Startup Story &#8211; Ahmad Mukoshy</title>
		<link>http://webtrendsng.com/blog/my-startup-story-ahmad-mukoshy/</link>
		<comments>http://webtrendsng.com/blog/my-startup-story-ahmad-mukoshy/#comments</comments>
		<pubDate>Fri, 23 Jul 2010 11:13:49 +0000</pubDate>
		<dc:creator>Possicon</dc:creator>
				<category><![CDATA[Africa]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Nigeria]]></category>
		<category><![CDATA[Startup Story]]></category>
		<category><![CDATA[Startups]]></category>

		<guid isPermaLink="false">http://webtrendsng.com/blog/?p=1591</guid>
		<description><![CDATA[
Ahmad Mukoshy is a young Nigerian doing great thing up there in the north, very passionate and consistent. He has been in the industry since 2007 and since then have serviced hundreds of client around the country and beyond. Read trough his story has a shared with us, the journey so far!

I am 20yr old [...]]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://webtrendsng.com/blog/wp-content/uploads/2010/07/mukoshy.jpg"><img class="alignnone size-medium wp-image-1592" title="mukoshy" src="http://webtrendsng.com/blog/wp-content/uploads/2010/07/mukoshy-210x300.jpg" alt="mukoshy" width="210" height="300" /></a></strong></p>
<p><strong>Ahmad Mukoshy</strong> is a young Nigerian doing great thing up there in the north, very passionate and consistent. He has been in the industry since 2007 and since then have serviced hundreds of client around the country and beyond. Read trough his story has a shared with us, the journey so far!<br />
<break/><br />
I am 20yr old born and brought-up in Sokoto (Nothern Nigeria) and I am the CEO of Aimtech Ltd a pioneer web hosting company and also Founder and Developer of Yarnable and Yrn.me a micro-discussion site and a free URL shorter respectively.</p>
<p>I started my first venture (<a href="http://www.aimtechng.com/" target="_blank">Aimtech NG</a>) in 2007 when I just graduated from Secondary School (High School).  As of that time, I was only 17yrs old and I was a bit versatile with web design and development. Web design has been my hubby since SS1 (Senior High).</p>
<p>I had zero support except for my enthusiasm! My father was &#8220;Not Ok&#8221; with me sitting on a computer all day long because to him, I was wasting my time when I could be studying Mathematics (his favourite). It was really challenging! But thank God to that, I am not in my Final year soon to be a University Graduate!</p>
<p>Financially, I had to struggle to establish and sustain my ventures. I remember I actually sold my mobile phone back in 2007 to raise capital for my hosting company, that was about 11,000 Naira ($70) or there about as of then.<br />
<strong><br />
</strong>I was selling <a href="http://en.wikipedia.com/wiki/Domain_Name" target="_blank">Domain Names</a> to my friends and internet contacts who were asking me of how I registered my own back then to make money. So I figured I could turn it into a business and I ventured into web hosting service with just 1 customer. Today, my hosting company empowers over 450 web site owners.</p>
<p>Looking at the challenges in running business in the country, I believe in the saying, it does not matter in which situation you find yourself; but how you react to the situation. Nigeria has been a challenging place for online-business in particular, but the answer for me has always been&#8230;. I cannot change the fact that I am here,  all I can do is look around for possible opportunities.</p>
<p>The key that have helped me so far, I will simply say; Persistance, Persistence, Persistence!</p>
<p>I have been tempted to quit times without number, but what kept me going is persistence. This has been my hobby, it is what I like to do no matter how tough it gets, I only stick more to it and learn from the challenges. It takes courage to drive success, that was my main ingredient.</p>
<p>That is why, I always advice upcoming entrepreneurs to venture into what they like the most!</p>
<p><strong>Is it really possible to succeed in this country as a start-up?<br />
</strong>Sure, absolutely sure!</p>
<p>I have seen countless success in Nigeria and if they can make it, why not you? I succeed, some one did before me and surely more will do it after me, it all depends on your courage and devotion. Nigeria and Africa in a whole is still a virgin region when it comes to businesses and start-ups. So much is yet uncovered and success awaits you!</p>
<p>The future of technology business in the country is promising with the evolving growth rate of computer literacy in Nigeria; I will say the future is so blossom.</p>
<p align="left"><a class="tt" href="http://twitter.com/home/?status=My+Startup+Story+--+Ahmad+Mukoshy+http://c9gmq.th8.us" title="Post to Twitter"><img class="nothumb" src="http://webtrendsng.com/blog/wp-content/plugins/tweet-this/icons/tt-twitter.png" alt="Post to Twitter" border="0" /></a> <a class="tt" href="http://twitter.com/home/?status=My+Startup+Story+--+Ahmad+Mukoshy+http://c9gmq.th8.us" title="Post to Twitter">Tweet This Post</a></p>]]></content:encoded>
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		<title>President Goodluck, Governor Fashola massive online campaign; Launched special sites and twitter accounts</title>
		<link>http://webtrendsng.com/blog/president-goodluck-governor-fashola-massive-online-campaign-launched-special-sites-and-twitter-accounts/</link>
		<comments>http://webtrendsng.com/blog/president-goodluck-governor-fashola-massive-online-campaign-launched-special-sites-and-twitter-accounts/#comments</comments>
		<pubDate>Thu, 22 Jul 2010 18:36:57 +0000</pubDate>
		<dc:creator>Possicon</dc:creator>
				<category><![CDATA[Africa]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Nigeria]]></category>

		<guid isPermaLink="false">http://webtrendsng.com/blog/?p=1585</guid>
		<description><![CDATA[Next year&#8217;s election will be the first ever Nigerian election influenced by technology going by the happenings before now and that will continue till the election day.

We broke the news when the President launched his Facebook page, with a massive fans already, he&#8217;s taking on with a full-fledged website and social media.  The president&#8217;s campaign [...]]]></description>
			<content:encoded><![CDATA[<p>Next year&#8217;s election will be the first ever Nigerian election influenced by technology going by the happenings before now and that will continue till the election day.<br />
<break/><br />
We <a href="http://webtrendsng.com/blog/president-goodluck-officially-joins-facebook-reaches-2028-fans-under-9-hrs/" target="_blank">broke the news</a> when the President launched his Facebook page, with a massive fans already, he&#8217;s taking on with a full-fledged website and social media.  The president&#8217;s campaign team has registered a website for the purpose of intimating the online Nigerians about the president&#8217;s plans for the country and effectively connecting people with the president.</p>
<p>The President is also on twitter, responding to tweets and pointing people to discussion forum on his <a href="http://www.rethinknigeria.com/issues/issue.php" target="_blank">website</a>. He currently have 89 followers on twitter and just 15 tweets. We expect this followers to grow just like the massive surge of his Fan page Facebook (currently with <span>132,920 Fans)</span>.</p>
<p><img title="goodluck_tweet" src="../wp-content/uploads/2010/07/goodluck_tweet-300x225.png" alt="goodluck_tweet" width="300" height="225" /></p>
<p>Governor Fashola on the other hand is leveraging on his convincing achievement at turning Lagos state to a better city in his first term in office. He now has a personal website focus on sharing his activities and governemnt efforts. Fashola is available on the top social media sites and his blog page is active.</p>
<p><a href="http://webtrendsng.com/blog/wp-content/uploads/2010/07/fashola_web.png"><img class="alignnone size-medium wp-image-1589" title="fashola_web" src="http://webtrendsng.com/blog/wp-content/uploads/2010/07/fashola_web-300x225.png" alt="fashola_web" width="300" height="225" /></a></p>
<p>Connect with them;</p>
<p>President Jonathan Twitter page: <a href="http://twitter.com/JGoodlucktweets" target="_blank">@JGoodlucktweets</a><br />
Facebook Page: <a href="http://www.facebook.com/jonathangoodluck" target="_blank">Goodluck Jonathan</a><br />
WebSite: <a href="http://www.rethinknigeria.com/index.php" target="_blank">rethinkNigerian.com</a></p>
<p>Fashola Twitter page: <a href="http://twitter.com/tundefashola" target="_blank">@tundefashola</a><br />
Facebook Page: <a href="http://www.facebook.com/BabatundeFashola" target="_blank">Babatunde Fashola</a><br />
Website: <a href="http://brfashola.org/" target="_blank">brFashola.org</a><br />
Youtube: <a href="http://youtube.com/tundefashola" target="_blank">tundeFashola</a></p>
<p align="left"><a class="tt" href="http://twitter.com/home/?status=President+Goodluck%2C+Governor+Fashola+massive+online+campaign%3B+Launched+special+sites+and+twitter+http://3i992.th8.us" title="Post to Twitter"><img class="nothumb" src="http://webtrendsng.com/blog/wp-content/plugins/tweet-this/icons/tt-twitter.png" alt="Post to Twitter" border="0" /></a> <a class="tt" href="http://twitter.com/home/?status=President+Goodluck%2C+Governor+Fashola+massive+online+campaign%3B+Launched+special+sites+and+twitter+http://3i992.th8.us" title="Post to Twitter">Tweet This Post</a></p>]]></content:encoded>
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		<title>Start lean and watch your expenses carefully – Interview with Simdul Shagaya on Nigerian Internet Market</title>
		<link>http://webtrendsng.com/blog/start-lean-and-watch-your-expenses-carefully-%e2%80%93-interview-with-simdul-shagaya-on-nigerian-internet-market/</link>
		<comments>http://webtrendsng.com/blog/start-lean-and-watch-your-expenses-carefully-%e2%80%93-interview-with-simdul-shagaya-on-nigerian-internet-market/#comments</comments>
		<pubDate>Thu, 22 Jul 2010 08:09:26 +0000</pubDate>
		<dc:creator>Possicon</dc:creator>
				<category><![CDATA[Africa]]></category>
		<category><![CDATA[Interview]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Nigeria]]></category>

		<guid isPermaLink="false">http://webtrendsng.com/blog/?p=1579</guid>
		<description><![CDATA[Simdul Shagaya currently the MD, E-motion advertising based in Abuja, Nigeria and also runs various tech companies. He is a veteran web business man in Nigeria, he gained experience working with an IT company that served Fortune 500 companies, and he also worked with companies like Google, Real Network and Rand Merchant bank, South Africa. [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1581" class="wp-caption alignnone" style="width: 310px"><img class="size-medium wp-image-1581" title="DSC_0243" src="http://webtrendsng.com/blog/wp-content/uploads/2010/07/DSC_0243-300x201.jpg" alt="Simdul Shagaya Speaking at Barcamp Nigeria" width="300" height="201" /><p class="wp-caption-text">Simdul Shagaya Speaking at Barcamp Nigeria 2010</p></div>
<p>Simdul Shagaya currently the MD, E-motion advertising based in Abuja, Nigeria and also runs various tech companies. He is a veteran web business man in Nigeria, he gained experience working with an IT company that served Fortune 500 companies, and he also worked with companies like Google, Real Network and Rand Merchant bank, South Africa. If you were at the last Barcamp Nigeria, you would have experienced, first hand his dept of knowledge about technology. He shares his experience and perspective with us about the Internet Market in Nigeria and how technopreneurs can get it right in the Country. He knows what he’s talking about, he’s been there, he has built stuff, and he has encountered both success and failure. Enjoy as you read through his mind-blowing revelations.<br />
<break/><br />
<strong>WTN: </strong>Can you give a brief overview of the Nigerian internet market in your of perspective?</p>
<p><strong>Sim:</strong> The past few years have been marked by the growth of mobile telephony. We are now entering a period of explosion in mobile data (or more specifically, mobile broadband) services. In aggregate, the economic value of this new chapter will be even greater than the mobile telephony revolution but the mobile and internet service will have a lower share of the total revenues. Innovative application providers will make staggering amounts of wealth and create unprecedented amounts of value and may represent as much as 10% on entire industry revenues by 2015.</p>
<p><strong>WTN:</strong> Can you brief us about your journey so far in the industry, how has it been?</p>
<p><strong>Sim: </strong>In industry terms, I suppose I&#8217;m a bit of a veteran. My first job in information technology, in 1999, was with a company called MicroStrategy that mined massive amounts of data for Fortune 500 companies. I later spent some time with Real Networks (who basically invented streaming audio and video) and Google Inc. This was punctuated by some time with Rand Merchant Bank putting money in mobile operators and other infrastructure in Africa. I quickly learnt that banking was not for me. My first internet startup was in 2005 &#8211;  <a href="http://inollywood.com/" target="_blank">inollywood.com</a> which sought to distribute Nigerian movies over the internet. It failed for a number of reasons &#8211; probably most notably because of my inability to, at the time, accurately read the local context in terms of broadband availability, licensing and securing movies rights, billing, etc. We got as far as licensing a valuable catalogue of content from NTA including New Masquerade, Village Headmaster, Samanja and other Nigerian classic. This classic content, interestingly, did quite well but, at the end, the timing was not right. I certainly hope my sense of timing has improved since then.</p>
<p><strong>WTN: </strong>The rate of clone startups (without unique local concept) we churn out in the country, what’s your view about it?</p>
<p><strong>Sim: </strong>Cloning is a bonafide form of innovation. There is nothing really wrong with it in principle but local developers must be careful in certain respects. For example, some sites that are cloned are intrinsically global and to create them for a purely Nigerian or African market may not be viable. On the other hand, cloning without taking into account local nuances is just as likely to fail.</p>
<p><strong>WTN: </strong>As an experienced person in this industry, what do you think is our major challenge in the country?</p>
<p><strong>Sim: </strong>For entrepreneurs, the challenges are several folds. On an industry wide basis, one of the most daunting challenges is a dearth in technical skill. Also, our culture does not encourage risk taking. This is probably a consequence of a nation where most look to government in a paternalistic manner and youth has historically not been given adequate regard. On a micro level, challenges of monetization still exist on both the fronts of advertising and online commerce. Ad agencies and big brands have been slow to recognize the internet as an effective channel for advertising and this has stymied the flow of revenue to application developers. On the commerce side, paypal and other forms of online payments are simply not available in Nigeria. This may soon change however with the advent of mobile payments and micropayment schemes like Facebook Credits. In combination, these will allow for capital to flow into the industry in the form of revenues.</p>
<p><strong>WTN:</strong> How do you think startups can package their ideas to attract funding?</p>
<p><strong>Sim: </strong>Not to sound fatalistic but the availability of structured funding channels for web startups in Nigeria is basically zero right now. Look for angel investors &#8211; friends and family. These are people that obviously must believe in you. <strong><em>Start</em></strong> <strong><em>lean and watch your expenses carefully</em></strong>. Prioritize your features and roll them out as you get more funds in the form of either revenues or investor capital.</p>
<p><strong>WTN: </strong>Global competitiveness can Nigerian startups reach that level?</p>
<p><strong>Sim: </strong>Most certainly, but it will take a lot of hard work, creativity, time and capital. We have a potentially massive market and one that will be, by definition, mobile. This creates huge opportunities that cannot be ignored.</p>
<p><strong>WTN: </strong>Gist us about your tech companies; <a href="http://lovebase.com/" target="_blank">lovebase.com</a> and <a href="http://gbogbo.com/" target="_blank">gbogbo.com</a> how are they doing in the market?</p>
<p><strong>Sim: </strong>Lovebase is doing well. We can confidently say that it is the leading dating social network in West Africa. All revenues are derived from subscriptions as we made a choice not serve advertising on the site. It is profitable but not cash flow positive. This means that all profits are reinvested into the business and probably will continue to be for the foreseeable future. Gbogbo is a labor of love but has gained quite a reputation for being an effective way for Nigerians to buy and sell things and find local services.</p>
<p><strong>WTN: </strong>Talking about <a href="http://lovebase.com/" target="_blank">lovebase.com</a>; formally <a href="http://alarena.com/" target="_blank">alarena.com</a>, why the name change?</p>
<p><strong>Sim: </strong>The name change happened for several reasons. One was to have the brand appeal to a greater population of Nigerians in terms of ethnicity and age. As you know, Alarena means matchmaker in Yoruba. The brand now addresses an ethnically wider and younger crowd that may be looking for casual relationships in addition to those seeking marriage.</p>
<p><strong>WTN: </strong>Still on <a href="http://lovebase.com/" target="_blank">lovebase.com</a>, I discovered it’s got premium user package, what is the acceptance in the market and particularly the percentage of paid to free members?</p>
<p><strong>Sim:</strong> Premium membership is a bit of a necessary evil. It is a way of establishing seriousness of romantic intent &#8211; meaning to communicate, you must first pay. If we don&#8217;t do this, then our members will be sent massive amounts of messages from unserious people.<br />
Frankly we have been working to find other ways to make the site even more open while improving revenues. This sounds like a contradiction but it isn&#8217;t. We believe we may have found a way for people to communicate for &#8220;free&#8221; while still establishing seriousness of romantic intent. As mentioned previously, we have a healthy conversion rate and people actually go to GT Bank and make deposits to avail themselves of our premium services. We expect that revenues will jump substantially with the advent of mobile payments.</p>
<p><strong>WTN:</strong> I must tell you this sir, we are following your footsteps, what new stuff should we expect from you soonest?</p>
<p><strong>Sim: </strong>As you know, I co-founded an outdoor advertising business &#8211; E-Motion Advertising  - that is doing quite well. E-Motion will be doing some pretty exciting things in the internet space over the next few months that I am not at liberty to speak of now but represents my most challenging (and gratifying) project so far.</p>
<p><strong>WTN: </strong>Talking about the future of internet business in Nigeria, where do you see the industry in the next 3-5years?</p>
<p><strong>Sim: </strong>Nigeria has a huge population and that will drive demand for online services that will then push out into larger Africa. This means Nigeria will probably be the nexus for many African services along with cities like Cape Town. Funding for developers will start to emerge in terms of capital investments (from large media companies like the mobile operators and other traditional media companies (like Naspers in South Africa which is making bold internet-related investments in emerging markets)). The internet will be almost purely mobile in nature in Nigeria. The next wave of innovation will be disruptive in its fullest sense. Incumbents like Microsoft and possibly Nokia will stall and possibly decline. New entrants like Facebook, HTC, Google/Android will take their place. Mobile internet will become an indispensible part of our lives. We will not understand how we lived without it. Huge fortunes will be made (and lost) during this disruption and Nigeria is not exception. Industries such as print news, financial services and Radio/TV will be massively disrupted.</p>
<p><strong>WTN: </strong>In conclusion, what do you have for budding technopreneurs in the country?</p>
<p><strong>Sim: </strong>Work hard, retain a childlike curiosity of the world for as long as you possibly can, and look to solve real problems of which there are many.</p>
<p><strong>WTN:</strong> Thank you very much for taking time to talk to us.</p>
<p><strong>Sim:</strong> You are Welcome.</p>
<p>Sites: <a href="http://emotionadvert.com" target="_blank">emotionadvert.com</a>, <a href="http://lovebase.com/" target="_blank">lovebase.com</a> and <a href="http://gbogbo.com/" target="_blank">gbogbo.com</a></p>
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		<title>Interview with Dudutoonz a Nigerian top creative house</title>
		<link>http://webtrendsng.com/blog/interview-with-dudutoonz-a-nigerian-top-creative-house/</link>
		<comments>http://webtrendsng.com/blog/interview-with-dudutoonz-a-nigerian-top-creative-house/#comments</comments>
		<pubDate>Mon, 19 Jul 2010 13:31:32 +0000</pubDate>
		<dc:creator>Possicon</dc:creator>
				<category><![CDATA[Interview]]></category>

		<guid isPermaLink="false">http://webtrendsng.com/blog/?p=1565</guid>
		<description><![CDATA[In our ongoing quest to profile top young Nigerian talents and company, we present to you Dututoonz, a top Nigerian digital Art company with world class illustration and trend setting designs, they are truly Nigerian and worth celebrating. We covered some of their headline marking designs recently.


WTN: Let’s meet you

DUDUTOONZ: DUDUTOONZ is a company powered [...]]]></description>
			<content:encoded><![CDATA[<p>In our ongoing quest to profile top young Nigerian talents and company, we present to you Dututoonz, a top Nigerian digital Art company with world class illustration and trend setting designs, they are truly Nigerian and worth celebrating. We <a href="http://webtrendsng.com/blog/nigeria-got-talent-digital-illustration-of-fela-durotoye/">covered</a> some of their headline marking designs recently.</p>
<p><img class="alignnone size-medium wp-image-1566" title="our logo" src="http://webtrendsng.com/blog/wp-content/uploads/2010/07/our-logo-300x93.png" alt="our logo" width="300" height="93" /></p>
<p>
<strong>WTN:</strong> <strong>Let’s meet you<br />
</strong><br />
<strong>DUDUTOONZ: </strong>DUDUTOONZ is a company powered by a team of creative, cultured and<br />
dedicated Nigerians passionate about hoisting the standard of corporate<br />
excellence, driving fresh and creative innovation. Our services include<br />
all areas of digital arts- motion graphics, TV commercials, radio<br />
commercials, website design and hosting, animations, graphic design, brand<br />
packaging, and a host of other digital Art productions.</p>
<p>And then our products include a TV animated series titled BABA IMULERU.<br />
It’s a clever blend of humor and the proverbs of the Yoruba tribe which<br />
comes out as a simple and interesting act of storytelling; a full-fledged<br />
comedy magazine called CRAZY. It a 22 pages entertainment editorial. It<br />
employs the irresistible power of beautifully distorted imageries of our<br />
celebrities and society in general.<br />
<break/><br />
<strong>WTN:</strong> <strong>How as it been, working together as a team to build this<br />
wonderful company?</strong></p>
<p><strong>DUDUTOONZ: </strong>Well it has been a lot more fun working as a team, it’s due to the fact<br />
that we all share and agree to a common vision, every single member is so<br />
passionate first about his own discipline, and secondly about the works of<br />
the next person. No one works in isolation. There is high level of multi<br />
tasking here. We are constantly learning, making research, from time to<br />
time we are always making sure we are improving on the existing structure<br />
so as to foster our strength, stability and growth. Over the years we have<br />
built a strong acquaintance and working ethics among ourselves, putting<br />
aside the business side of things I believe some of us share a similar<br />
lifestyle; values, music, leisure, recreation and so on.</p>
<p><strong>WTN: What inspired you guys to go into design and when did you start?<br />
</strong><br />
<strong>DUDUTOONZ: </strong>Simply for the fact that there are lots of brands out there that are not<br />
well position, or at least are not where they belong, mostly because of<br />
their designs. This creates a barrier between the brands and their target<br />
audience. It is true that design is everything; it’s a major tool in<br />
creating perception, especially in the business world of today where you<br />
have a million and one company and billions and billions of products in<br />
the market. The question now is how will your products or services get<br />
noticed and accepted? One of the key areas of attention is the design. The<br />
beauty of your product and the positioning of your company have a massive<br />
influence on people’s decision. These are some of the practical and<br />
effective solution we have been offering to many. It’s a known fact that<br />
beauty sells any day, anywhere.</p>
<p><strong>WTN: How has the market been so far in Nigeria?<br />
</strong><br />
<strong>DUDUTOONZ: </strong>It’s so vast; there are millions of active companies in Nigeria from<br />
manufacturers, to engineering companies, financial institution, agencies,<br />
aviation, telecommunication, media houses, co-operate bodies to an<br />
individual and many more are coming in existence. Each of these companies<br />
is constantly evolving, coming up with new ideas, product, events,<br />
upgrades of services and products, needing to reach out to their clients,<br />
customers, and the world, and so on, it’s really a vast and ever needy<br />
market.</p>
<p><strong>WTN: What are the challenges you face as designers?<br />
</strong><br />
<strong>DUDUTOONZ: </strong>With the world becoming a global village it is a lot easier to gain access<br />
to any part of it in search of research materials, latest software,<br />
hardware, news and updates though that used to be a common challenge in<br />
the past. Most of the challenges come from the briefing, simply because<br />
many times clients have not clearly defined their path and brand this<br />
causes a lot of back and forth, wasted time, and resources.</p>
<p><strong>WTN:  Can we really draw a line between web designer and graphic<br />
designers?</strong></p>
<p><strong>DUDUTOONZ: </strong>To design a very effective website you need a very good understanding of<br />
graphic design in order to give it that expected beauty and appeal.<br />
Though, the programming, maintenance and hosting aspect maybe alien to a<br />
graphic designer. The graphics is the first thing that will register on<br />
the mind of the visitor.</p>
<p><strong>WTN: Which project(s) are you currently working on?<br />
</strong><br />
<strong>DUDUTOONZ: </strong>A lot of projects, couples of music videos, television commercials, we are<br />
also working on the branding of certain events, and also we are organizing<br />
an exhibition of paintings, music, and graphics design, a unique<br />
combination it is coming up by October.</p>
<p><strong>WTN: What is your view of the creative design market in Nigeria?<br />
</strong><br />
<strong>DUDUTOONZ: </strong>There is a lot of great graphical works, expression and fantastic images<br />
in the market but I know there are so many consumers out there waiting for<br />
fresh and exciting way of employing color, tones and shape to communicate<br />
to their own consumer too, creating room for endless creative ways and<br />
means. Graphics designers need to be more adventurous, more daring, and<br />
think more outside the box; we need to create more extreme but functional<br />
pieces. The market is not completely saturate with this.</p>
<p><strong>WTN:  What’s your view about web/internet market in Nigeria?<br />
</strong><br />
<strong>DUDUTOONZ: </strong>There are more affordable internet service providers (ISPs), more access<br />
for almost anyone, Nigerians are now cultivating the habit of internet<br />
shopping among other things and the company’s web page is already becoming<br />
a viable platform for expanding your reach, this will certainly lead to<br />
growth of web/internet market.</p>
<p><strong>WTN: Where do you see tech market in Nigeria in the next 3-5 years?<br />
</strong><br />
<strong>DUDUTOONZ: </strong>The technological market is fast growing especially among the younger<br />
generation. We have<br />
seen a huge leap in the last 5- years, the availability of information,<br />
software, hardware, has greatly hoist the strength of this market. With<br />
the yearning of the younger generation and the need for different brands<br />
to reach out, its obvious that the technological market will keep growing.</p>
<p><strong>WTN: What do you think we really need in this country (technology wise)?<br />
</strong><br />
<strong>DUDUTOONZ: </strong>We need people, structure, and a system to sustain the structure. When it<br />
come to the issue of technological advancement the challenge most of the<br />
time is with the fact that we want an instant or overnight change or some<br />
kind of miracle and it won’t happen. we need to have a 5, 10, maybe<br />
15years plan plus we need to start now, part of what we need is a genuine<br />
education, enlightenment about what is ideal and why it is ideal, Strong<br />
competitive spirit, an organization setting and defining standards<br />
relative to global standards. People and a structure that will run<br />
whatever system that is created, this will automatically change the<br />
perception of what we believe the minds of the young Nigeria can achieve.</p>
<p><strong>WTN:  You are doing a great job with your Academy; can you share with<br />
us, the success so far?<br />
</strong><br />
<strong>DUDUTOONZ: </strong>We are presently taking our time to expand the dimensions of our scope so<br />
as to reach a lot more people aspiring to perfect their skills and<br />
efficiency when it comes to digital arts. We might introduce an online<br />
curriculum soon for some of the applicant residing outside of Lagos and<br />
Nigeria.</p>
<p><strong>WTN: What should we expect from you guys soonest?<br />
</strong><br />
<strong>DUDUTOONZ: </strong>Series of short downloadable animated comedy videos readily available on<br />
the internet, also there will be an exhibition few months from now.</p>
<p><strong>WTN: What words for you have for upcoming designers?<br />
</strong><br />
<strong>DUDUTOONZ: </strong>Among other working ethics being passionate is key. It prompts you to<br />
become more inquisitive, teach you to ask question, force you to make<br />
research, all this is equal to a professional.</p>
<p><strong>WTN:</strong> Thank you.<br />
<strong>DUDUTOONZ:</strong> You are welcome.</p>
<p>Visit Dudutoonz: <a onmousedown="UntrustedLink.bootstrap($(this), &quot;31054&quot;, event);" rel="nofollow" href="http://www.dudutoonz.com/" target="_blank">http://www.dudutoonz.com</a></p>
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