General Recap
This report is an excerpt from our Nigerian Internet Report to be published next month. You can join the survey here for the reports to be published alongside the paper. We recently wrote an Analyst Report on Google Zeitgeist 2009 here. To view the complete ranking through 2009 you can visit our site ranking page here.
Generally, Nigerian web industry is on the rise and 2009 marked a giant leap as trends unfolded and players’ unleashed strategies to generate value from their site.
What is in this report?
We looked at the historical data of the top sites for 2009, looking at the factors that shaped the patterns. We also looked at the top sites by industry; painting a picture of browsing behaviour and wants of Nigerians. We also gave advised on the top industries and how to crack in. We discussed about the emerging industries and a possible next mover. We hope to expand this report by the time our full Nigerian Internet report is ready.
How we rank
Our ranking is based on Alexa ranking algorithm but we cache historical data to generate our reports. The cumulative ranks for each of the site over the period of 10 months is the base of the calculation that now arrived at the point base system (PSB) for this report. The sites under consideration are the ones that have featured on our ranking table for at least 3 times during the period under review. We believe this will help maintain consistency. The ranking accuracy is highly dependable as events shaping the traffic pattern reflected in the table. Also Google’s Zeitgeist was in tandem with our reports. For 2010, we have planned to integrate other mechanism for our ranking system. So stay tuned!
Download the full report here (10 Pages).
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