As far back as year 2000, it was only handful of Nigerians online, but over the years we have seen the number grew astronomically. Consequently, Nigeria remains the number one online in Africa. Though you might give the credit to the high population Nigeria enjoys in Africa. Click here to view the stats about online users in Africa.

The last time I checked the number of Nigerians on Facebook, it was less than 220k. Far behind South Africa which is over 800k. A look closely at the trend, I’ve seen quite a number of Nigerian celebs using Facebook, I also joined their fans though. I love the trend and begin to see the possibilities that abound for us.

In my own view; D’banj rules Facebook, while 2Face rules Myspace. For a more detail about who rules online social networks read “Who rules social Networking in Nigeria?”.

The most obvious in the corporate world is buyright. I never used Facebook without seeing their ads. In fact a colleague in the office just went to buy a digital watch from their office just because he saw the ad on Facebook. I will give them credit on that! The mighty Glo have also started aggressive ads online. They have ads on yahoo, Facebook etc. This is really a plus for them to have seen the opportunity at this early stage. Read online spender for more info detail about which company spends the most online in Nigeria.

Whether you like it or not, the web is the way to go. It’s the technology of today and the future. If you don’t want to believe well, take a look at these stats: Facebook is now worth more than $15billion. That, am sure is bigger than so many banks in Nigeria. Google also is currently worth $200billion, I will say it’s at close tie with Nigeria’s GDP.

Come to think of it, with the level of infrastructure in Nigeria and the cut-throat cost of internet connection, it’s commendable for Nigeria to have gotten to this level. If the infrastructure could be improved, internet subscription competitive, I can bet you that the internet usage in Nigeria will in short time close to mobile usage.

The internet is a big business the earlier you catch on the better.